About The Mannequin Project

Children growing up today are facing body dissatisfaction in a way that’s never been seen before. This generation is rapidly approaching adolescence and there are grave concerns about the impacts it will have on their mental health, confidence and self-esteem.

The Mannequin Project is an initiative of ETI, and is a collaboration between volunteers, experts and  creatives to start a new conversation about body image. ETI created a short engagement film exploring one element of body dissatisfaction: negative self-talk.

My Role

I was in charge of creating the creative direction of the graphic elements of The Mannequin Project such as:

• brand identity
• proposal book design
• website design
• social media design

The Website